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Qualitative data analysis: Using Braun and Clarke thematic analysis approach

Room 1 | 2:15 pm - 2:45 pm | Thursday, February 29, 2024

The presentation will be a discussion of how thematic analysis was used to summarize large amount of qualitative data.

You have over 500 pages of transcripts from interviews…what now?  How do you organize the data and consolidate into key results? The presenter will share the process they used to complete analyze data for their doctoral dissertation. The concepts presented will include organizing qualitative data, an application of the popular Braun and Clarke thematic analysis and an approach to present the findings.

Key takeaways:

  1. How to organize large amounts of qualitative data.
  2. How to execute thematic analysis approach.
  3. How to present thematic analysis in an understandable manner.

Consumers Methodologies Presentation by End-Client


Speakers:

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