Sessions from Kimberly-Clark Corporation:
The consumer insights (CI) function is evolving rapidly in response to changing customer expectations, market dynamics and technological innovations such as generative AI. CI professionals need to adapt their skills, [...]
Wednesday | 3:00 pm - 3:30 pm | Room 2
Story time! This will be a fast-moving conversation among seasoned brand insight leaders who have found payoff keeping the human consumer truth at the center of innovation decision-making process. It’s [...]
Wednesday | 10:30 am - 11:00 am | Room 4