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Jeff Syroney

Vice President of Innovation + Story, Wonderlust Collective

Jeff Syroney is a seasoned facilitator and strategist with extensive national and international experience across a broad range of qualitative methodologies. He possesses a unique talent set that combines an early career in theatre, storytelling and improvisation with 15+ years of corporate marketing experience. This marriage of art and strategy produces customized research experiences, deeper consumer and client relationships, and shrewd, actionable insights.


Sessions from Jeff Syroney:

Survey says! How to make reporting more experiential (Game show, anyone?)

In 2023, following extensive segmentation research, a client asked Wonderlust Collective to create a deliverable that went beyond a traditional PPT presentation. The research yielded great, nuanced insights but the [...]

Details

Wednesday | 9:00 am - 9:30 am | Room 3