Jessie Higgins

VP, Specialty Sales, Toluna

Jessie Higgins has over 15 years of experience in the market research industry, with an extensive skill set in design, execution and analysis of qualitative, quantitative and hybrid methodologies, with a particular passion for product innovation. Jessie started her career in sensory work, moved to qualitative moderation and more recently has focused on quantitative insights and innovation consulting. Leveraging education from the University of Oregon and certifications from the Burke Institute, Jessie has supported some of the largest CPG and BevAl brands to right-size their consumer research needs.