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Keeping the humans in your AI research

Room 1 | 11:15 am - 11:45 am | Thursday, July 20, 2023

As AI becomes a greater tool for B2B and B2C research, how do we keep the voice of the customer in the process?

Ipsos will present data about how people are balancing the worry and wonder of AI, as well as the tools it is developing and Amazon will talk about how they are putting these ideas into practice.


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