David Pangilinan
Manager, Insights and Cultural Intelligence, Paramount
David Pangilinan is a first-generation, Filipino-American from New York City. Lauded by Buzzfeed as an “Influencer to Watch,” and featured by the NYC LGBTQ+ Center for his work in telling queer stories, his multi-hyphenate roles focus primarily in translating culture at Paramount.
On the Insights and Cultural Intelligence team, David’s work sits at the intersection of culture and marketing, developing insights to craft, shape and inspire Paramount’s advertising partners on how to tap into the cultural zeitgeist.
David holds a master’s degree from Columbia University’s Journalism School in Culture Criticism and is a guest lecturer at Rutgers University.
Sessions from David Pangilinan:
The path to cultural relevance is paved with branded content
Cultural relevance can be table stakes at a time when culture is the main conduit for connection and deep engagement, yet brands find it harder to keep up when culture [...]
Thursday | 9:00 am - 9:30 am | Room 3
4662 Slater Road
Eagan, MN 55122
(651) 379-6200