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Paramount is a leading media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, Paramount’s portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. Paramount delivers the largest share of the U.S. television audience and boasts one of the industry’s most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, the company provides powerful capabilities in production, distribution and advertising solutions.

Sessions from Paramount:


The path to cultural relevance is paved with branded content

Cultural relevance can be table stakes at a time when culture is the main conduit for connection and deep engagement, yet brands find it harder to keep up when culture [...]

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Thursday | 9:00 am - 9:30 am | Room 3

LGBTQ+ in America

Paramount Advertising’s Audience Impact & Intelligence Team’s latest study, LGBTQ+ In America, explores the unique lived experiences of a community that has seen tremendous progress while also undergoing significant setbacks. [...]

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Wednesday | 10:30 am - 11:00 am | Room 5