How AI can deliver innovation your customers really want

Room 5 | 10:00 am - 10:30 am | Wednesday, May 3, 2023

Black Swan Data’s end-to-end innovation platform is rewriting the rule book for consumer-led new product development. Join Camilla Carson to learn how Black Swan Data harnesses the power of artificial intelligence and social data to predict consumer behavior and hear how leading innovators like PepsiCo and Coty have used this technology to unlock new growth opportunities.

Key takeaways:

1. The importance of leveraging social data and artificial intelligence to understand consumer trends and behaviors at scale.
2. How artificial intelligence and predictive analytics can uncover cross-category trends and trend adoption patterns.
3. How artificial intelligence can be used at every stage of the innovation funnel to cut costs and improve outcomes.

Consumers Methodologies Presentation by Supplier