Maria Parra

Principal, Ingenium Research

Maria has 20 years of experience in qualitative marketing research, having conducted studies in the U.S. and Latin America. In 2010, she started Ingenium Research, where she has helped Fortune 500 companies understand diverse audiences across industries like CPG, financial services and health insurance. Maria currently serves U.S. and Latin American clients, leveraging her expertise to provide insights on a wide variety of industries.