Jordan Smith
Global Consumer and Market Insights Manager, Snacks, General Mills
Leading all consumer and market insight for our global snacks businesses – Nature Valley, Fibre One and new ventures – Jordan’s role has an 80% focus on international, with a 20% focus on supporting local markets (all except the United States and Canada).
Sessions from Jordan Smith:
The supermarket sweep: How General Mills uses behavioral experiments to wow consumers, delight retailers and slay its snacking competition
Don’t miss this chance to see how General Mills Snacks is breaking the rules to unlock millions of dollars in growth opportunities. Join us on a journey to hear firsthand [...]
Tuesday | 4:45 pm - 5:15 pm | Room 3
4662 Slater Road
Eagan, MN 55122
(651) 379-6200