Alisha Kapur

Advisory Services Manager, Similarweb

Alisha Kapur is a vertical manager on the advisory services team at Similarweb. She leads all AS initiatives to acquire, grow and retain key transactional logos and partners with strategic clients to address complex business questions with custom data analyses. She has held various positions at Similarweb, starting as a travel consultant, then moving into a senior industry manager position where she project-managed the launch of the Travel Intelligence solution. Her research and thought leadership are featured in Bloomberg, CNBC, Reuters, The Washington Post, USA Today, Skift, Yahoo Finance, Ad Week, Ad Age and more. Prior to working at Similarweb, she was a category analyst at Walmart eCommerce.