Kendra Speed
Global Director of Consumer Research, LinkedIn
Marketing and strategy leader Kendra Speed excels in steering executive teams toward disruptive innovation. Kendra’s collaborations with BET and P&G resulted in groundbreaking insights that fueled the Black Men Love campaign. She played a pivotal role in the foundational understanding that undergirds the national CROWN Act. She has ignited over $2 billion in product and marketing pipelines for brands like Dropbox, Toyota, Olay, and JM Smucker. Currently global director of consumer insights at LinkedIn, she oversees a global team focused on consumer understanding for LinkedIn Flagship and Premium, Brand, Equity, Trust and Belonging.
Sessions from Kendra Speed:
Connecting the dots to deliver creative that drives full funnel awareness and business results
There are a range of elements that impact the success of brand marketing campaigns and creative quality is the single element that has been found to have the greatest impact [...]
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