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Katie Fellows

SVP, Client Services, Curion

Katie has over 15 years of sensory and consumer science experience with leading food and beverage companies. She is highly skilled in strategic research planning focused on understanding project objectives to drive business decisions. Katie has expertise in a wide variety of qualitative and quantitative sensory and consumer research methods, which she leverages to provide actionable insights at all phases of the product development lifecycle. She is also a trained QDA panel moderator. Katie received her MBA from Roosevelt University and her BS from Eastern Illinois University. She also holds a certificate in Sensory & Consumer Science from UC Davis.


Sessions from Katie Fellows:

Agility on the line: Sweet insights are the icing on the cake

When you’re up against big challenges with quick turnarounds, crafting the right accelerated approach is essential to charge forward to success. The multi-national food company, Grupo Bimbo, constantly innovates to deliver [...]

Details

Wednesday | 3:15 pm - 3:45 pm | Room 4