Eliza Jacobs

Sr. Learning Enablement Manager, aytm

Eliza Jacobs is the senior learning enablement manager at aytm. Working within the learning and enablement group, she authors original learning content pertaining broadly to quantitative market research, but also shows how these principles and best practices apply when leveraging aytm’s technology.

Eliza has over fifteen years’ experience in market research and was most recently the director of consumer insights and analysis at PBS (Public Broadcasting Service) where her research measured audience behavior and preferences. Eliza is a graduate of Georgetown University, where she received a Master’s Degree with Distinction in Communication Culture and Technology.