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Sessions from PepsiCo:


How PepsiCo is uncovering next-level insights with next-gen quant research

Survey technology hasn’t kept pace with user expectations – we still field most surveys the same way we did in the 1990s, often treating respondents like cheap lab animals. In [...]

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Thursday | 1:15 pm - 1:45 pm | Room 3

Bundling for growth: Modeling optimized food and beverage bundles in small format

Identification of data-driven recommendations on optimized bundles of beverages and prepared foods in small format retailers to drive revenue for both company and retailers. Addressed customer objectives to drive prepared [...]

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Wednesday | 9:30 am - 10:00 am | Room 3