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Xavier Vaissiere

Senior Insights Manager- North America Omnichannel, Colgate-Palmolive

As a compassionate consumer insights professional with over a decade of experience in brand-building, innovation and advertising, Xavier is driven by a deep desire to make a positive impact. With unwavering determination, creativity and a people-first mind-set, he excels in crafting robust solutions, balancing efficient execution with quality of outcome. Empowering others through focused learning and open conversation lies at the core of Xavier’s approach.


Sessions from Xavier Vaissiere:

Uncover category barriers with behavioral science

In our pursuit of category growth beyond just market share, Colgate-Palmolive embarked on a thorough examination of potential consumers interested in whitening benefits but not currently purchasing whitening products. In this [...]

Details

Tuesday | 11:15 am - 11:45 am | Room 1