Kelly Wade

Director of Marketing, Florida’s Natural

Kelly Wade is the director of marketing for Florida’s Natural Growers with over 13 years of experience in CPG and refrigerated beverages. Kelly shepherd branding for the brand portfolio to increase consumer relevance throughout the consumer journey. Kelly leverages her background in marketing research, innovation and brand management in developing an enhanced focus on insights to build brand/consumer loyalty, allowing a greater impact on overall sales and revenue. A believer in the science of marketing, Kelly is open to transitioning her organization from conventional marketing wisdom to evidence-based knowledge for better brand health.