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Carol Haney

Head of Research and Data Science, Qualtrics

Carol Haney is head of research and data science for Qualtrics, where she leads data science and research for engineering, specifically, the statistics, machine learning and tabular AI practices. Her principal research area is online quantitative research including sampling, methodological best practices and advanced analytics. Carol is currently on the executive board of the American Statistical Association’s Section on Text Analysis and is a member of the Center for Panel Survey Sciences Expert Advisory Board at the National Opinion Research Center.


Sessions from Carol Haney:

Are bots driving your brand love? – Quantifying the effect of fraud in market research

How confident are you in your data quality? Most researchers deploy some combination of attention checks and data cleaning to try to isolate and remove bad respondents, but as tech-enabled [...]

Details

Tuesday | 1:30 pm - 2:00 pm | Room 4