Room 1 | 9:45 am - 10:15 am | Monday, March 27, 2023
Consumer behaviors are changing, forcing brands to quickly adapt to an ever-changing and ever-growing list of priorities. Megan Bullock, director of strategic insights at Conagra Brands, joins Black Swan’s Chief Strategy Officer to discuss how her team harnesses big social data to discover the macro forces driving demand across snacking, beverages and meals.
Join them to learn how Conagra is re-writing the playbook for consumer-led new product development by blending ‘no-questions’ behavioral research with advanced predictive analytics.
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