Vivian Harris

VMH Qualitative Research, VMH Qualitative Research

My passion for understanding people – who we are and why we do what we do – has shaped my career. I am a subject-matter generalist and a lifelong learner, which allows me to adapt easily to new categories and industries.

Before founding VMHQ Research in 2008, I built my career at prominent New England research firms, leading projects, managing operations and mentoring staff. With expertise in health care, media, women and unique consumer and B2B populations, I am adept at navigating sensitive topics, plumbing the depths of the issue at hand and crafting actionable business recommendations.