Phil Sutcliffe

Managing Partner, inca | Nexxt Intelligence

Phil Sutcliffe is managing partner at Nexxt Intelligence | inca, a leader in the application of generative AI for market research through the company’s suite of inca conversational AI capabilities. Nexxt Intelligence’s purpose is to use technology, especially the latest AI, to put the human at the center, creating delightful experiences for research participants and amplifying the human voice to deliver deeper insight. Phil has over 30 years of market research experience, mostly in senior roles at Kantar, before joining Nexxt Intelligence | inca two years ago.

Sessions from Phil Sutcliffe:

Scaling the why: How Kimberly Clark is using conversational AI to blend qual with quant

When Kimberly Clark had the opportunity to pitch to a prospective trade customer, they wanted to persuade the supermarket to stock one of their products. To do this, they knew [...]

Details

Wednesday | 10:00 am - 10:30 am | Room 5