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Laura Halliday

Director, The Forge

Laura has 18 years of experience helping brands grow. Whether client-side at Unilever or as an agency-side strategist working in categories as diverse as beer and beauty, she specializes in uncovering the things that consumers truly value and translating them into commercial returns for brands.


Sessions from Laura Halliday:

The CMO perspective: How to create consumer value in a rapidly changing world

The world around us is changing quickly. The context in which consumers make decisions looks very different today than just a few years ago. We are in a cost-of-living crisis [...]

Details

Thursday | 10:00 am - 10:30 am | Room 4