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John Curran

Global Senior Sales Director, ProQuo AI

John Curran is the global senior sales director at ProQuo AI. With more than 16 years of experience in MarTech and advertising, John has worked across startups and blue-chip corporations, supporting multiple regions – from Central Europe to the U.S. and APAC. Today, he helps insights teams at the world’s largest companies realize the benefits of live consumer intelligence on their marketing efforts.


Sessions from John Curran:

Game-changer or gimmick: Do celebrity partnerships really work?

Sydney Sweeney, Martha Stewart, Rihanna. Brands spend millions of marketing dollars on celebrity endorsements each year. But are those investments paying off? In this session, John Curran and Danielle Wiseman [...]

Details

Wednesday | 4:00 pm - 4:30 pm | Room 3