Presenter
Sessions from Session curated by AURA Insight:
Using insight at UKHSA to support people most impacted by health threats
This session introduces the Insight team at the UK Health Security Agency and provides an overview of the types of research that we carry out to support the agency’s decision-making. [...]
Thursday | 11:30 am - 12:00 pm | Room 4
Unboxing beautiful insights: Dunelm’s segmentation revolution
Join us for an insightful exploration of Boxclever’s collaboration with Dunelm, a leading homewares and furniture retailer, to redefine their market segmentation approach. Facing challenges in customer growth and retention [...]
Thursday | 10:00 am - 10:30 am | Room 2
Recruiting and retaining a world-class insights team for a disruptive world – a guide for insights leaders
In a continuously disrupted and ever more competitive world, insights leaders need to be agile and adaptive in how we attract new talent to the profession and grow the competencies [...]
Wednesday | 10:00 am - 10:30 am | Room 4
How to market market research: The art of selling insights to marketers
Insights can only realize their full value if stakeholders are engaged and commit to using them. At Samsung we’ve been able to achieve this by using key tenets of marketing [...]
Thursday | 2:30 pm - 3:00 pm | Room 2
Applying the MRS client-side EDI best practice guidelines
The MRS Guidelines cover sampling, language and methodologies and offer advice to client-side researchers. This session looks at the learnings from these guidelines and provides practical advice for implementation. Key takeaways: Awareness of [...]
Wednesday | 2:30 pm - 3:00 pm | Room 4
‘The best half an hour I’ve spent’: Customer closeness in a low-engagement category
The need for customer centricity has soared to the top of the list of organizational priorities for most businesses. For many, it is a philosophy and a pledge which is [...]
Wednesday | 4:45 pm - 5:15 pm | Room 2
4662 Slater Road
Eagan, MN 55122
(651) 379-6200