Diving Deep with Quillit

Annie and Tom of Civicom walk you through the Quillit platform and then are joined by Ken Lethbridge of InsideOut Insights and Brandon Richard of The Link Group to talk in-depth about generative AI and its applications in market research. The two guests share their journeys of exploring AI tools and how Civicom’s AI report-generating tool, Quillit, enabled them to provide context to their data and significantly reduce report-writing time. Quillit empowers you to streamline your client reports by providing first-draft summaries and answers to specific questions, which you can enrich with your research insights and perspectives.

Key Takeaways:

1. See how Quillit can dramatically shorten the time to write a client report.
2. Explore firsthand real use-case examples of generative AI in action.
3. Hear how experienced researchers foresee AI impacting their research.
4. Get tips to optimize adoption and application of generative AI tools.

Access the recording: https://www.bigmarker.com/quirk-s-marketing-research-m/Diving-Deep-with-Quillit

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