What differentiates CEOs at high-growth companies from everyone else? How can insights better align with fast-growing firms?
Research Innovation and ROI will discuss new research among CXOs with respect to elevating the profile of the insights function – what differentiates high-growth companies from everyone else and how can insights align themselves with senior executives on these key drivers?
Specifically, we will discuss how the insights function can align itself with business model innovation, recurring revenue streams, “mafia” offers (offers that customers cannot refuse) and removing bottlenecks to growth.
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